BAIN & COMPANY recently published a report titled “Asia-Pacific Front Line of Healthcare 2024”. Key highlights:
We have been talking over a decade how, income growth, aspirations and penetration will be driving Asia Pacific as the fastest growing Healthcare/ Med Tech region in the world. Bain has published an comprehensive report recently on this topic. Key Highlights:
- Asia-Pacific will be the fastest-growing region in healthcare spending, accounting for more than 20% of global spending by 2030. Access to care, cost, and quality remain critical challenges for healthcare systems.
- Consumers take greater ownership of their health and are ready to spend more. Roughly 50% of all consumers (58% of Gen Z) plan to spend more on healthcare in exchange for better health outcomes, better experiences, and greater efficiency.
- Telehealth usage persists post-Covid-19, making online-offline a “new normal.” Telehealth usage grew roughly twofold across Asia-Pacific markets during the pandemic and stabilized in 2023.
- Consumers desire a single touchpoint to manage their health and are increasingly placing high trust in primary care providers and other alternative sites of care like pharmacies and digital health.
